NexGen Organizer Award for Youth Organizers
Max Merlan with Boy Scout Troop 18 -- CD 2
Max Merlan, who coordinated this project as part of his Eagle Scout project, met with the City Council Office and the Department of Recreation & Parks to obtain permission to have volunteers do a clean-up North Hollywood Park and the surrounding neighborhood. Max received commitments from his fellow Scout members, their families, students from North Hollywood High School and the Exceptional Minds school for students with Autism, as well as members of the community. Max and his team not only beautified the park; they also trained volunteers to install the MyLA311 app on their cell phones and canvassed the neighborhood reporting bulky items.
Reeyan Raynes with West Hills Neighborhood Council -- CD 3
The West Hills Neighborhood Council, community partners, local service groups, and residents conducted a series of two events for the Clean Streets Challenge that tackled litter, weed abatement, overgrown vegetation, bulky items, and cluttered sidewalks. With the help of Reeyan Reynes, the Beautification Committee Co-Chair and high school senior, local Kiwanis Club members, Girls Scout Troops, and neighbors came together for a roadside clean-up in his community of West Hills. If that doesn't impress, consider the fact that Reeyan along with the West Hills Neighborhood Council has been doing a monthly clean up for the past two years!
Jeremiah Jones of JYoungin&Co with Charity Mission CDC -- CD 15
At just 16 years of age, Jeremiah Jones is already an entrepreneur, business owner, motivational speaker, music artist and 2nd term Youth Commissioner for the City of Long Beach. Along with the amazing partners of Charity Mission Church Community Development Center and Harbor Gateway North Neighborhood Council, Jeremiah participated in multiple cleanups, and helped transform a blighted neighborhood block into a community garden and lively mural. He continues to create leadership programs that stimulate young people to be greater individuals, starting with education, peer pressure workshops, social media engagement, school tours, character building & more.
Monster Cleanup Award for Largest Clean Ups
Little Tokyo Public Safety Association -- CD 14
It’s quite amazing what you can achieve with hundreds of volunteers, strategically divided cleanup locations, and an abundance of community pride. The Little Tokyo Public Safety Association and their partners spearheaded Little Tokyo Sparkle!, a cleanup project that scraped, brushed, and powerwashed the sidewalks, public art displays, alleys, plazas, as well as trash dumping areas. Tree wells were filled to sidewalk level in order to avoid any tripping and dumping, and historic Little Tokyo had its windows washed
Sun Valley Area Neighborhood Council -- CD 6
The Sun Valley Area Neighborhood Council implemented their “Keep That Corridor Clean!” project in November. Using manpower, woman power and machine power, the LAPD and their Cadets, Sun Valley Graffiti Busters, local students of all ages, and many other partners conducted a major cleanup at the Peoria-Tujunga-Bradley Corridor in CD6. They have cleared as much as 40 tons of accumulated dumping and miles of graffiti... and for this project, they mobilized Sun Valley residents and business owners by adding 8 new Block Captains, petitioning for trashcans, reporting illegal dumping, and even hosting a Clean Streets-themed coloring contest for local elementary school students.
Spielberg Award for Best Clean-up Video
Arroyo Seco Neighborhood Council -- CD 1
The Arroyo Seco Neighborhood Council and its partners strategically targeted areas for three cleanup days, educated neighborhood residents regarding ongoing problems and how to address them, recruited teams of volunteers, obtained signatures for additional trash cans, and encouraged everyone to use 311 to report illegal dumping and bulky item pick-up… and they did it all on camera. Drone footage, editing skills, and an unforgettable voice over produced an award-worthy video.
Marketing Master Award for Best Marketing Campaign
"Parkemons" by Glassell Park Improvement Association -- CD 1
There are Pokemons, and then there are Parkémons. On November 5, Glassell Park was invaded by Parkémon species such as the Trashcanasaur, Bulk, Alleykat, Pikitup, Couchmeifyoucan and Over Flo--and community members fought back with a united front and the powerful 311osaur. The Glassell Park Improvement Association designed a “Parkémon Go Away!” game with teams, quests, score cards, and clever characters.
Along the way, the teams picked up litter, used their score cards to ID where bulky items were found, reported the bulky items to the 311osaur (MyLA311 app), reported graffiti, reported where new trashcans should be placed, noted and scored the cleanliness of streets, and counted the number of trash bags at each pick up point. They also collected Parkémons along the route.
Game Changer Award for Innovative Program: Clean Streets, Clean Starts
Northridge South Neighborhood Council -- CD 12
Sponsored by the Northridge South Neighborhood Council, Northridge East Neighborhood Council, and the Twelfth District Council Office, The San Fernando Valley Rescue Mission partnered with the Northridge Sparkle Campaign to adopt the Reseda Blvd Great Street. Using volunteer participants recruited from the Rescue Mission’s SOS Mobile Shower clients, in affiliation with their 90-bed shelter located a block away from the Great Street, they provided 2x/week, 2-hour clean-ups of the Great Street project area.
The chronically homeless volunteers were given responsibility and ownership of positive community outcomes, as they work with the Great Street’s maintenance partner and Northridge Sparkle Campaign director, Don Larson. Participants received training, supervision, and mentorship while working within a structured, positive program.
At the end of the project, 10 volunteers completed the program. There were 16 community cleanups and 16 mentoring sessions. Ten participants received job offers. Nine obtained housing. Five achieved sobriety through the program.
311 Superstar for Increased 311 Increase in 311 usage within Neighborhood Council district
LA Sanitation collects, cleans, and recycles waste for over 4 million residents in the City of LA. By responding to calls about illegal dumping, bulky item pickup, container services, and special collection services, LA Sanitation protects our public health, our environment, and enhances our quality of life. They also rely on you, the residents, to be the eyes and ears of your neighborhoods: by calling 3-1-1 and using the MyLA 311 phone app, you have the power of City Hall in the palm of your hand, 24 hours a day, 7 days a week. During the Clean Streets LA Challenge, many of you held 311 workshops, created Block Captain programs, and hosted community walks to show how simple and effective the 311 app can be. The City saw a marked increase in 311 calls and reports, and we would like to congratulate three standout groups today.
North Hills East Neighborhood Council -- CD 6 36%
MacArthur Park Neighborhood Council -- CD 1 34.8%
Boyle Heights Neighborhood Council -- CD 14 20.4%